Thursday, January 31, 2013

Moodboard Examples


When developing your moodboards define some style parameters. Should the mood feel organic or more high-tech. Should it be minimal or more ornamental,  more retro or contemporary, etc. 

organic _ _ + _ _ high–tech
ornamental _ _ + _ _ minimal
retro, vintage or nostalgic _ _ + _ _ contemporary
unrefined/rough _ _ + _ _ clean/sophisticated
handmade _ _ + _ _ machine made

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Moodboard for a series of posters about Save the Arctic... 





The following poster designs are based off the moodboard. None of the actual elements are on the moodboard it is all about the tone, feeling, style...



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Below is a moodboard for a book redesign project. The moodboard sets the tone on the style of typography and illustrations that will be made for the book redesign. 



spreads created using the moodboard as a guide

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Moodboard
poster based on moodboard

Thursday, January 24, 2013

on Alvin Lustig